New visual identity for Universiteit Twente

University of Twente (or Twente University) located in Enschede, Netherlands, offers research and degree programmes in technology, and in the social and behavioural sciences. Studio Dumbar was approached to develop the visual identity
and Buro Knapzak developed this experimental motion piece.

via cpluv

Pocket Rockets

Design is a discipline in constant transformation. It mirrors the cultural, technological, social and political changes in the world by means of concepts, systems, images, objects – in fact, almost anything conceivable. The fast-changing context puts any fixed, or final definition of the profession ‘designer’ under pressure. In a knowledge-driven information society, design is stepping out of its role as a ‘support discipline’ valued for a capacity to mediate and translate, evolving towards a position where it is directly responsible for authorship, innovation, production and publishing.

The issues at stake are no longer the client-designer relationship or the form-function paradigm, but the content, knowledge and information that design itself is able to develop, visualize and present. As such, the capacity of design to carry out research becomes pivotal.

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