To advertise the imminent arrival of its flagship London store, Nokia has joined forces with Wieden+Kennedy London to introduce the first interactive Christmas lights display. Fourteen motion sensor LED light structures now line Regent Street and have the ability to shift colour formations in response to crowd density, wind speed, weather and levels of sunlight. The lights can be viewed on Regent Street until January 6.
Did you know the displays in the flagship store are done by HiRes?
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