17 February 2009

Kinepolis: Martial arts

Jujitsu is mostly known for it's key attribute: turning the attacker's force against him. Some amongst the martial arts experts would argue that the martial art of Aikido is better known for this attribute but that's not quite the point of this article. Of course there's no need to tell you that the force of this new era is that of the consumer. Consumers have the power, consumers are in charge now, no need to keep repeating that. Important is this: consumers can raid on companies whenever they have the feeling they have been done harm, just like that, as long as they get support from others, as long as there is an audience they'll be listened to. So let me stop boring you and move on to the story here.

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